[vAHs naak] What else? A constellation of thoughts, ideas, processes and artifacts—otherwise known as the portfolio site of Will Scheideler.

NATIONAL RETAIL PHARMACY

Through the introduction and implementation of service design tools and methodologies, EY solved for the challenges that a national retail pharmacy faced in the health testing and chronic care management space; envisioning the future state experience and a roadmap on how to get there.

Role: UX Lead • Core Facilitator

INSIDE COLLEGE ATHLETICS

Engaging content, paired with a smart backend data system and repository, Inside College Athletics consolidated, cleansed, and paired data together to create detailed fan profiles; allowing clients to tap into the billion dollar college sports industry by directly targeting specific customers; not just their fan base.

Role: Art Direction • UI/UX Design • Web & Mobile • Digital Publication

LITTLE BLUE MENU

Something for everyone, Little Blue Menu, provides a vast variety of meals to customers. From burgers, to bone-in wings, to chicken sandwiches; Little Blue Menu's innovative ghost kitchen pushes the boundary of single food delivery options—all while keeping orders fresh and to customers' doors within 30-minutes of payment.

Role: UX Lead • Art Direction • Web & Mobile • Information Architecture
Visit: chick-fil-a.com/little-blue-menu

Who
Will Scheideler
Associate UX Director
EY

When & Where
2018–Present EY
2016–2018 The Creative Group
2013–2016 Circle Media, Inc.
2012–2013 Thackway McCord
2011–2012 NewPhilosophy

How
mail@williamscheideler.com
@william.scheideler
linkedin.com/in/william-scheideler